Grab my face… gently! 😄 I made the About section on my site truye.me interactive: drag the photo and it reacts. Small playful details like this make a website memorable for visitors. What fun detail have you added to a site?
Meta Ads campaign I managed to generate leads for a business. I handled the targeting, creatives, and budget setup, then optimized the campaign based on performance. Here’s a snapshot of the results.
Meta Ads for an e-commerce shop in Czechia and Hungary (Oct-Dec 2024). I tested 5 creative variants against each other and kept the one that drove purchases, not the one with the most clicks: 207 clicks at 10.14 ROAS beat 589 clicks at 4.46 ROAS. The Hungarian Ad+ campaign then reached 8.51 ROAS at 5.11% CTR. Full write-up: beatrix.work