Supplementing work, not replacing it. Brand Identity Project for Omemo. Omemo is an AI Meeting Agent with a twist, it is designed for those who are on the fence about using AI in their work. Omemo useses it's 'Omemo Level' to give users complete control over how involved it is in their day to day workflow. Their mission is to showcase that AI is here to help supplement work, not replace it. The idea behind the identity was to create a brand that didn't feel 'AI' and didn't feel intrusive. Built on the foundation of the brand new core idea 'Elevating people not replacing them', I designed a full identity system that includes a custom logomark, colour palette, iconography set and UI elements.

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Another branding direction for The Baller Fund, a youth sports philanthropy sector. We provide scholarships, grants, and training resources to young athletes who demonstrate talent, drive, and commitment — but lack the financial means to participate in competitive club sports programs. I helped them develop an inspiring & empowered identity which reflects their brand personality and values. As an outcome, I'm creating their path to establishing trust, building confidence be percieved prestigous.

See full project here. Your feedback is appreciated. Branding inquiries are open | Elevate your brand's existence

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