Designed a clean, modern Shopify ecommerce website for a pet wellness brand offering vet-formulated supplements for dogs and cats. The homepage features a bold hero banner, featured products, product categories, and dedicated sections for different pet health needs, including digestion, skin and coat, mobility, and joint support. The design also highlights product benefits, customer reviews, veterinary expertise, ingredient information, and trusted retail partners.

The goal was to create a user-friendly shopping experience that helps pet owners find suitable supplements for their pets. Clear product displays, simple navigation, trust-building sections, and visible shopping buttons make it easier for customers to explore products, understand the brand, and shop with confidence.

pet brands get to have way more personality than most stores, nice to see it used here

I missed an important detail in th first design direction, and the client rejected it.

After revisiting the feedback, I came up with another directiona nd it got approved

Both designs serve the same product, which one do you think got accepted for a web application?

Direction 1

Direction 2

Direction 2