Rotex — Packaging Design for Household Appliances A functional and visually structured packaging system developed for a range of household appliances. The goal was to organize complex product information, technical specifications, imagery, and brand elements into packaging that remains clear, recognizable, and easy to understand at retail. The project included product box design, layout development, information hierarchy, production-ready dielines, and adaptations across multiple appliance models. The result is a scalable packaging system that improves product differentiation, brand consistency, and shelf visibility.