Every A/B test on a new feature is a rollback problem for future you. Push it to half your users,...Every A/B test on a new feature is a rollback problem for future you. Push it to half your users,...
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Every A/B test on a new feature is a rollback problem for future you. Push it to half your users, then kill it, and now you're unwinding a feature people already got used to. Weight it. 20 percent on the new thing, 80 on what you trust. Slower to read, but nothing to rip out of most users' hands later.
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