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A case study on Poppi sodas personified! I wanted to take the drinks we all know and love and give them style, personality, and place them in their own world that we can all follow. Illustration is not something Poppi has historically used in its marketing.
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Spring has Sprung 🌱
After taking a month off, I’m getting my head back in the game. Life has thrown its fair share of curveballs at me lately, and while my usual self would power through and work to the point of burnout, this time I chose a different approach.
More time offline, with friends and taking it easy.
This piece is a little reminder that sometimes all you need to do is log off, touch some grass and stare at the clouds. 😎
Your illustrations are beautiful 😍 and such an important reminder as well. I'm glad you took some time for yourself to reset.
Some illustration inspiration today! I have been creating a figma with a couple style directions, which I will keep updating over the next few weeks. Dive in! https://www.figma.com/community/file/1609460342152550924
Strong cohesive mood across the set — feels like vintage pulp meets modern vector control.
Are you exploring this as a brand system or purely illustration direction?
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