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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Developed an interactive Power BI dashboard to analyze 150K+ Uber bookings and 50M+ in revenue data. The dashboard tracks key business metrics, including revenue, booking trends, completion rates, cancellations, vehicle performance, and customer ratings. Used DAX measures, KPI cards, and interactive filters to transform raw data into actionable business insights.
Project Title:
Adidas Sales Performance & Profitability Analysis (Capstone Project)
Overview:
A comprehensive interactive Excel analytics dashboard developed as a Capstone Project to analyze Adidas' overall sales revenue, unit distribution, regional performance, and profit margins. This dashboard transforms raw retail data into executive-ready visuals that highlight top-performing channels, regional growth opportunities, and product category trends.
One quarterly number almost got double-counted across two reports.
Two dashboards were quietly tracking overlapping data. Caught before it went out now there's one source of truth the reports pull from, not two that can disagree.
→ A good number is only as good as the one place it actually comes from
Great catch before it shipped. I like the “one source of truth” framing - pulling reports from one validated source makes it much harder for a duplicate dashboard to quietly skew the number again.