What if a fintech brand could feel more human? That’s what we explored with NEXU. A brand built a...

What if a fintech brand could feel more human? That’s what we explored with NEXU. A brand built a...What if a fintech brand could feel more human? That’s what we explored with NEXU. A brand built a...

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Gridixel Studio

• Sep 22

What if a fintech brand could feel more human? That’s what we explored with NEXU. A brand built around connecting people to credit and opportunity. The logo brings that idea to life through a bridge, a human connection, and a subtle N + U. https://www.behance.net/gallery/255528567/NEXU-Fintech-Brand-Identity?share=1

Sam Stoof

pro

• Sep 21

Brand Identity delivered by paper.

Completed work

Brand Design Logo Design Creative Design Adobe Illustrator Adobe Photoshop Figma

Nilkanth Devani

pro

• Sep 22

Love it🙌

VASK® Studio

max

• Sep 21

⁕ Full Brand Identity for Trace™

One of the project's greatest challenges was creating an identity that is instantly recognizable and inspires investor confidence, while balancing a futuristic aesthetic with the sense of reliability intrinsic to the brand's values.

The core concept draws inspiration from the cosmos and the brand's drive to transcend boundaries; no matter the distance, the delivery is guaranteed. We translated this visually through patterns forming paths that lead to a destination, a motif that extends to every corner of the visual language.