AI-Driven Lead Qualification System for AgenciesAI-Driven Lead Qualification System for Agencies
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AI-Powered Lead Generation & Qualification System (Voiceflow + n8n + zapier)
Description:
Built an end-to-end lead generation system for a digital marketing agency, combining a conversational AI agent with backend automation to qualify and route leads without any manual work.
What it does: A Voiceflow AI agent engages visitors on the website and Telegram, naturally collecting key qualification data — name, contact info, company, services of interest, budget, and timeline — through a guided conversation instead of a static form.
Each lead is passed to an n8n automation workflow where a custom scoring algorithm evaluates it across five weighted dimensions (budget, timeline, service interest, company type, and data completeness) to classify it as Hot, Warm, or Cold.
Hot leads trigger an automatic Google Calendar booking — checking real-time availability to find the next open slot — plus an instant Slack alert to the sales team. Every lead, regardless of score, is logged into a structured Google Sheets CRM and enrolled in a 3-email nurture sequence via Zapier.
The full system is connected end-to-end: conversational AI → lead scoring → CRM logging → calendar booking → team notification → automated follow-up, with zero manual handoffs.
Stack: Voiceflow, n8n, Google Sheets, Google Calendar, Zapier, Slack, JavaScript (custom scoring logic)
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