I redesigned Coraline Skincare’s mobile hero with stronger contrast, clearer messaging, visible p...I redesigned Coraline Skincare’s mobile hero with stronger contrast, clearer messaging, visible p...
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I redesigned Coraline Skincare’s mobile hero with stronger contrast, clearer messaging, visible product benefits and a focused CTA, while keeping the background video active.
Better storytelling. Less distraction. Clearer action.
Built this in Framer as a concept project. Goal was to make it feel run by ex-journalists. Choices: editorial serif (Libre Baskerville), a dark photo with one color accent, and copy that positions against blast-style PR.
Where I’m unsure: text legibility over the photo and whether the two CTAs compete. What would you change?