HOMEYS — A Digital Experience Built Around Creator Culture HOMEYS is a self-initiated website con...HOMEYS — A Digital Experience Built Around Creator Culture HOMEYS is a self-initiated website con...
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HOMEYS — A Digital Experience Built Around Creator Culture
HOMEYS is a self-initiated website concept created to explore how a creator collective could translate its personality, energy, and content ecosystem into a modern digital experience.
Instead of building a traditional creator website, I focused on creating something immersive, visual, and dynamic , combining bold typography, interactive motion, transitions, content-driven layouts, and a strong visual identity.
The goal
Create a digital home that feels as energetic as the creators themselves while still maintaining a polished, premium interface.
What I worked on
Creative Direction
Developed the overall visual language, composition, typography, color system, and interaction direction.
UI/UX Design
Designed the page structure, visual hierarchy, content sections, responsive layouts, and user flow.
Motion & Interaction
Added animated transitions, scroll interactions, hover states, movement, and other micro-interactions to make the experience feel alive.
Frontend Development
Translated the visual concept into a responsive, interactive website with a focus on performance and smooth interaction.
This project was created as an exploration of how creator brands can move beyond social platforms and build a distinct digital identity of their own.dynamic,
What if sending money felt a little more like giving a gift?
For Nova, I explored a banking app that brings payments, cards, and a bit of personality together. You can check your balance, browse recent transactions, send or request money, top up, and pay bills.
My favorite part is the digital postcard feature. Before sending a transfer, you can add a little illustrated card—a heart, a birthday greeting, or a playful character. A simple way to make birthday money or a thank-you feel more personal.
I carried that same 3D character into onboarding, pairing it with bold red gradients and large, clear payment details. There’s room for play, while the recipient and amount stay easy to check.
Would you add a postcard to a transfer? I’d love to know what occasion you’d use it for.
Exploring two different hero directions for a new project.
Same message, two completely different visual approaches.
Which one makes a stronger first impression?
Both are strong. I lean towards the dark version, because the orange accent on the italic "guess." pops and the profile portrait gives it a more editorial, confident feel. The navy one reads a bit more corporate, which could suit a more conservative audience. Nice exploration!
Redesigned the ModaZ fashion e-commerce storefront with a clean, modern shopping experience focused on product discovery and brand presentation. The project included a refreshed homepage, curated product collections, new arrivals, best-selling sections, and responsive layouts.
I also focused on improving navigation, product visibility, and the overall shopping journey to create a more engaging online store.
Have a fashion brand that needs a storefront upgrade? Let's talk.