Jersey Pulse: Community Discovery and Social PlatformJersey Pulse: Community Discovery and Social Platform
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🌍 Jersey Pulse is a community discovery platform built to help people in Jersey find things to do, places to go, events to attend and people to connect with.
The idea came from a very real problem: moving somewhere new can feel surprisingly isolating, especially when you work from home and don’t already have an established social circle.
I wanted to build something that made the island feel easier to explore β€” and easier to belong in.
πŸ’‘ What I built
Jersey Pulse brings together:
πŸ“ Places around the island 🎟️ Events and things to do 🀝 Meetups and community activity πŸ—ΊοΈ Map-based discovery πŸ‘₯ Social and community features πŸ“± Mobile-first experiences across web and app
The product was designed to feel useful whether someone has lived in Jersey for years or arrived last week.
🧠 My role
I took Jersey Pulse from idea β†’ product β†’ launch, covering:
✨ Product strategy 🎨 Brand and UX direction 🧩 Feature planning and user flows πŸ’» Web and app development (Available on Android and IOS) πŸ—ΊοΈ Place and map experiences πŸ“Š Analytics and product decisions πŸ“£ Community growth and marketing βš™οΈ Backend, database and operational workflows πŸ§ͺ Testing, iteration and launch
I wasn’t interested in building a static directory. I wanted Jersey Pulse to feel alive! Something people could actually use to decide what to do, where to go and who to meet.
πŸ“± Product thinking
A big part of the work was designing around real behaviour.
People don’t always know exactly what they’re looking for, so discovery needed to be flexible.
That meant building experiences around:
πŸ”Ž Browse and search πŸ“ Location and proximity πŸ—ΊοΈ Interactive maps πŸŽ‰ Events 🀝 Meetups πŸ–οΈ Places and local discovery πŸ‘€ Profiles and community interaction
The product also had to work naturally across desktop, tablet and mobile, with the mobile experience treated as a core product rather than an afterthought.
πŸ’™ Growing into a real platform
Jersey Pulse has grown beyond an idea into a live platform with real users actively using and enjoying it.
As the community grew, and feedback came in, I moved further and launched Pulse Dating as a monetised layer within the wider ecosystem.
It extends the same goal of connection into dating, with its own profiles, matching, messaging, paid membership and referral mechanics, while still sitting inside Jersey Pulse.
That evolution has let me test not just product features, but community growth, monetisation, user behaviour and real world APP marketing.
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