What influenced your vote more: the layout or the photography?
Two homepage directions for the same fictional lighting studio.
I’m curious whether seeing the product up close or seeing it in a space makes you want to explore more.
Atmospheric, and it was the photography that decided it. A lamp is a product you buy for what it does to a room, so seeing the warm glow pooling across a dark surface sells the feeling before the layout even registers. Sculptural is gorgeous but shows the object, Atmospheric shows the outcome.
I made a free agent skill for Framer template creators. It QAs a template before it goes on the Marketplace: checks the editor project, the live site on every breakpoint, and SEO and AEO, fixes clear issues, and adds a getting-started guide for buyers.