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Who should decide what “good design” is – the designer or the client?
A few weeks ago, I shared the concepts for a window decoration project for a cultural center. Since then, we’ve created everything from art deco curtains and art nouveau frames to minimalist and thematic concepts.
My favorite idea was to use cut matte foil so that sunlight would cast the pattern onto the floor. It didn’t win.
The approved solution is much simpler: printed matte foil with black line graphics.
Does it work? Yes.
Would I have chosen it? No.
So where do you draw the line? How much do you push your professional opinion before accepting: their project, their money, their decision?
Have you ever had a client you liked the least? Share your story. 🙌
For me the line is one honest push, framed around their goal rather than my taste, and then I let it go. Your cut-foil idea is a good example of why the client may have been right for a reason nobody said out loud: the sunlight version is spectacular for a few hours on a clear...
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NORDEN — Outdoor Gear Landing Page 🏔️
NORDEN is a premium outdoor gear landing page concept inspired by extreme environments, exploration, and high-performance equipment.
The design combines dramatic icy landscapes, bold typography, and vibrant orange accents to create an immersive experience that captures the spirit of adventure.
Special attention was given to:
A cinematic hero composition featuring an explorer in extreme conditions.
Oversized typography that communicates strength and confidence.
A cold blue-and-orange color palette inspired by alpine environments.
Clear CTAs that guide visitors toward the collection and expedition.
Responsive mobile layouts that preserve the visual impact.
Minimal navigation that keeps the focus on the experience.
The result is a visually striking digital concept that connects outdoor performance with premium product storytelling.
Looking to create a distinctive website for your outdoor, sports, or lifestyle brand? Let's bring your vision to life. ⚡
How did you choose the hero image?
Clean work !
Which WANDER logo would you choose?
A travel brand doesn’t just need a logo —
it needs a visual identity that makes you want to explore.
So I explored 2 different directions for the same brand
Bold & Minimal
Vote in the poll.
And Tell me what made you choose it in the comments.
#LogoDesign #BrandIdentity #GraphicDesign #LogoInspiration #VisualIdentity
11 voted
92%
1 voted
8%
12 votes
Closed
Minimal for me. The W drawn as a winding mountain path is doing double duty, letterform and route in one, exactly what a travel brand wants. Bold is clean but the swoosh W tells a little story before you read a single word.
