Most AI agent sites look the same: glowing brains, purple gradients, a chat box.
For Dockett, a fictional startup whose AI agents handle refunds, plan changes and missing invoices, I used tickets, labels, trays and stamps instead, and built the site around a toy-like 3D sorting machine.
Risky requests stop at an approval gate until a person says yes.
Concept by Nova Digital Studio. React, Three.js, GSAP.
You don’t need huge headlines or long explanations. You need the right image + short headline + clear offer.
For the first version, we worked on the branding, the image and the copy together, so at first glance it’s clear: this is a makeup course, and here’s what you’ll get.
The second version is still beautiful and still feels like beauty. But what are you actually getting? A makeup course? Products? A store? That’s the problem with a Hero that looks good but isn’t thought through.
Your first screen doesn’t need to say everything. It just needs to say the right thing.