How Smart Code & AI SEO Brought Real Clients Arlan brings over 33 years of experience as a master...How Smart Code & AI SEO Brought Real Clients Arlan brings over 33 years of experience as a master...
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Arlan brings over 33 years of experience as a master hairstylist and educator. My goal was to turn his established offline authority into a fast, modern digital presence that drives real bookings.
What I Built:
Clean UI/UX: Designed an intuitive interface in Figma focused on trust, social proof, and a 1-click WhatsApp booking flow.
Fast Front-End: Coded a lightweight, fully responsive website using HTML5, CSS3, and JavaScript for instant loading.
AI & Local SEO (GEO): Optimized local metadata and semantic structure so modern AI engines could easily find and recommend the business.
The Real-World Result
The most rewarding moment came when an international fashion model searched an AI tool for the top local stylist specialized in layered haircuts. Thanks to the technical SEO implementation, the AI recommended Arlan Alves directly. She booked through the site and loved the result.
Knowing my work put high-profile clients in his chair and brought measurable business growth made this project an incredibly fulfilling experience.
A look at the identity we designed for Vetti, a dog health monitoring brand.
There’s a lot of data behind a product like this but the person using it just wants to know their dog is okay.
That’s the balance in the design with a connected dot system that feels precise and warm colors and photography that keep it close to what people care about.
Also, an excellent excuse to spend far too long choosing dog photos.
Really nice balance between data-driven technology and the emotional side of pet care. The connected dot system is a great way to make something technical feel approachable, and the warm photography really brings the brand closer to the pet owners.💯