Innovative Campaign Design Elevates Quobyte in Enterprise Storage

Innovative Campaign Design Elevates Quobyte in Enterprise StorageInnovative Campaign Design Elevates Quobyte in Enterprise Storage

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Sydney Maresca

pro

• Apr 17

Quobyte operates in the enterprise storage space, a crowded and highly technical category where messaging often blends together. The brand needed a bold, differentiated campaign that clarified its value and increased awareness beyond a purely technical audience.

As Senior Visual Designer, I led the creative direction and execution of a full campaign suite across paid and organic channels. I translated complex storage challenges into clear, audience-focused narratives using AI-generated visuals, custom illustration, and a strong editorial tone. The concepts connected product pain points to business impact, making the solution accessible to both technical and non-technical buyers.

The campaign established a distinct, recognizable visual system that stood apart from competitors and set the creative benchmark for future marketing efforts. It positioned Quobyte as modern, credible, and confident in a category often defined by conservative design.

AI VIsual Designer Digital Marketing Graphic Design Adobe Illustrator Adobe Photoshop ChatGPT

Alex K

pro

• Apr 16

Highly custom design of frostbyte excels in paper workflow with AI agents! My workflow to go from a design canvas to live demo: Paper MCP + Antigravity for design exploration and Paper + Claude Code + Github for live prototype! Live demo of frostbyte here Social post here I have explored various scenarios where the AI agent can help me go from concept, into design exploration and develop it into a live prototype by interacting with Paper MCP. Frosbyte is an file compression tool that automatically detects the format of the files and makes it easy to compress and convert. (I only had time to finish the image compression tool) I connected AI agents to perfect the initial concept and create new variations of the compression tool for images, by enhancing the UI and UX of it. Extra accuracy for pixel perfect design, as I prompted the AI to read the annotations from paper and further develop it with the correct animations into the engaging hero section that it should become. Paper makes it look easy. AI models can read easily and turn ideas into design ideation, read highly custom designs and turn them into a live prototype. Additionally, AI agents were prompted to work on the responsive screens of the design on paper. Paper + AI agents finished my concept idea 100x faster and made it into a live demo!

paperchallenge Google Antigravity Spline

Alex K

pro

• Apr 16

Try the demo here https://tryfrostbyte.com/

Sam Stoof

pro

• Apr 16

More Japanese Event Posters in different styles.

editorial posterdesign Typography Graphic Design Print Design Adobe Illustrator Adobe InDesign Adobe Photoshop

Ifeoma Barker

pro

• Apr 16

Self-initiated AI beauty campaign for NYX Smushy Matte Lip Balm…. Concept to content suite no studio, no models booked, no production budget.

The creative direction I landed on: sensory overload meets dessert fantasy. The product smells like strawberry cheesecake so every visual had to feel like that. Dripping gloss. Glossy lips. Real-looking food textures. The line between the product and the dessert had to blur completely.

─── The WORKFLOW ───

Nano Banana 2 → image generation & prompting inside Higgsfield → image refinement & visual direction Kittl → motion & video treatment using Seedance 2.0 → video animation, smooth transitions & sensory color blending Claude → creative strategy & campaign structure

The Result….

14-asset AI beauty campaign suite including product heroes, editorial lip shots, model campaign frames & motion reel.

Delivered at a fraction of traditional production cost with zero studio time, zero model booking fees, and zero location costs.

Let's build something.