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Lots of talk about the LA28 Olympics is happening and I'll be creating some work for it again! Here's some work I developed for the last Olympics in Paris. Target [PARIS] was a short series following 4 archers journey though qualifying for the Olympics.
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So interactive
Nice!
Motion Design & Art Direction
I design motion from the first composition to the final frame, combining typography, graphic design and animation.
This self-initiated series shows how I work with timing, weight and visual hierarchy. Letters stretch and rebound, geometric forms trigger chain reactions, and transitions carry one composition into the next. Each movement follows the same graphic language while giving each film a distinct pace.
My focus is on how a design behaves over time: where the eye goes, how an element arrives, and when a transition needs to hold or accelerate.
Nice!