Improve Engagement with Expert UX Audit InsightsImprove Engagement with Expert UX Audit Insights
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Recently I did a UX Audit for a client that was losing engagement on its website.
Varad's avatar
lovely! do you also usually send like a video recording of your explanation or just the audit deck?
Maty's avatar
Thanks for asking, for this particular project there was no video. But for bigger Audits I do a video walkthrough with Loom
Abhiram's avatar
Nice work — UX audits that target engagement loss are always interesting. Curious, was the biggest impact driven more by structural changes (IA / flows) or micro-level refinements like copy, hierarchy, and interaction cues?
Maty's avatar
Love this question.
The real lift came from structural changes, users were getting lost in the flow more than struggling with the UI itself.
But once we fixed the flow, the micro details (copy, hierarchy, interaction cues) made the experience feel effortless.
Structure built clarity. Micro-UX built trust.
Abhiram's avatar
Structure built clarity. Micro-UX built trust.” That’s honestly one of the cleanest summaries of UX impact I’ve seen.
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