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ORIA - Beauty felt in every detail.
What ORIA stands for is simple: you already have what you’re looking for. The brand doesn’t sell transformation. It sells the feeling of being at ease in your own skin — which, it turns out, is harder to find than most beauty brands admit.
The leaf shadows across the box and the business cards echo the petals over her eyes in the hero, so every touchpoint carries the same warm late-afternoon light. Did you shoot those shadows or build them in 3D?
the packaging is so calm it almost whispers
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A little look at how Nazariya Living stands apart from its category.
On one side, familiar visual conventions. On the other, an identity with its own character, rooted in stories worth keeping.
We chose not to blend in. :)
Which side catches your eye?
3 voted
30%
7 voted
70%
10 votes
Closed
That side with all the competitor logos in one grid is the slide I'd steal for a client presentation. Nothing explains "why this direction" faster than showing the sea of sameness first. The navy seal wins easily after that.
What do you do with a brand that’s 80% done and nobody asked for it?
I have a whole folder of them.
A name here, a palette there, a few campaigns that never saw daylight.
One of them finally got the full treatment. The Iridia case study drops soon.
AURÉLIA - Luxury Beauty Brand Identity & Packaging I designed a complete luxury beauty brand concept for AURÉLIA. What I created: - Gold Crown Logo - Luxury Packaging for Face Cream, Serum & Perfume - Beige & Gold Brand Color Palette - Elegant Product Photography Style My goal was to make the brand feel Royal, Soft & Premium. If you want a luxury brand like this for your beauty business, let's work together!
