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The moodboard was the hardest part of this whole project.
54 Mirrors had to stand out, but still read as wellness. Those two pull against each other and that's basically the entire brief.
It's a weird artifact, this board. It holds the bold, loud character of the studio, and at the same time I was trying to build a home feeling with raw photo style. Not polished studio shots. Real light, real rooms.
What I wanted people to feel: you're different here, and you're still comfortable here.
Took me way more iterations than I want to admit 😅
Where do you start with a moodboard? Photos first or colors first? 💬
It definetely looks it worth your effort. Nice color and texture choice along with great animation speed. Good work!
Thank you for your kind words, I appreciate it 🫶🏻
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
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We're excited to share our latest launch: the new brand and website for Kin & Co.
Founded by Toronto-based editorial and commercial photographer Samuel Engelking, Kin & Co. is a boutique portrait studio for families who've always been intentional about how they live, and how they're seen.
We met Samuel in person and connected right away over a shared belief: family photography had gone stale, and design-conscious families deserved something with real editorial intention behind it. We partnered with him to build a brand and website that could carry that vision.
From the custom serif logotype to the tactile, print-first identity system, every detail was built to let Samuel's photography lead.
No clichés. Just intention, taste, and images made for the wall.
This is so nicee
* Micro case study
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Some projects never launch, like islands that never appear on maps.
What goes unseen still leaves a mark. Today, WAIRE emerges from the mist.
Looks amazing Javi!
I'm not a brand designer, but seeing this CapCut AI challenge made me want to give it a try... and honestly, it was so much fun. ✨🎨
Life is already hard enough to take everything seriously, so here's me adding a little whimsy to my day. 🌼💫
Sometimes the best creative moments come from trying something that's completely outside your lane. 🤍
Thats a great and cute design. I both feel the clean side of the design and the tasty & cute side too!
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