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Altrove is live on the Framer Marketplace ✱
A template for local guides, tour operators and travel agencies who want their site to feel personal, like a postcard from someone who knows the place. Stamp-framed heroes, CMS-driven experiences and routes, a journal that links stories to bookings, and 100 PageSpeed on desktop and mobile.
IIf you run travel experiences and want Altrove tailored to your brand, I offer a customisation service. Just get in touch 🙌
The stamp border is such a lovely touch.
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A website can look beautiful and still be difficult to use.
That's something I keep in mind when exploring both Shopify store design and Framer website design.
Although the platforms serve different purposes, some design principles apply to both:
→ Clear navigation helps visitors find their way.
→ Strong visual hierarchy makes important information stand out.
→ Thoughtful page structure creates a natural flow.
→ Responsive layouts help the experience work across screen sizes.
→ Clear calls to action help visitors understand what to do next.
The goal isn't simply to make a website look impressive.
It's to make the experience clear, useful, and easy to navigate.
I'm continuing to explore how these principles can be applied across different types of websites and projects.
What matters most to you when visiting a website, its visual design, its usability, or a combination of both?
Well said. Usability first, then visuals. Clear navigation wins me every time. 🙌
All looks so clean!
Most websites open with “Welcome.”
This one opens with “Boots required.”
Little Fen’s site is a field guide: locals with Latin names and a heron soundtrack.
Go meet the vole.
