Ever notice how some brands just… get skipped? 👀 It’s not always about being bad, sometimes

Ever notice how some brands just… get skipped? 👀 It’s not always about being bad, sometimesEver notice how some brands just… get skipped? 👀 It’s not always about being bad, sometimes

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Francisca Amaral

• 1d

Ever notice how some brands just… get skipped? 👀 It’s not always about being bad, sometimes it’s about not standing out in a world full of noise. Small details matter: a tiny tweak in typography, a bold color choice, or even the way your visuals “talk” can make someone stop mid-scroll. 🎨✨ Brands that are easy to ignore are often those that play it too safe. The ones that stand out? They dare to be a little different, a little unexpected, and a lot memorable. 💡 🚀 Bonus point: Check out other creators, what visuals grabbed your attention?

Brand Design Brand Strategy

Celia I BEFAR Productions

max

• 1d

Interseting analysis!!

Francisca Amaral

• 1d

Thanks @Celia I BEFAR Productions 😊

Daniel G Bright

max

• Apr 8

The fastest way to know your brand is broken isn't a survey. It's listening to your sales team's first 30 seconds on a call.

If they're saying anything that contradicts the homepage, the brand is already losing deals.

I worked with a B2B platform last year where the founder kept apologizing on calls: "ignore the website, it's a bit out of date." Eight months out of date, in fact. They'd repositioned, moved upmarket, added a second product. The site was still selling to the company they used to be.

The "rebrand" they thought they needed was a homepage that didn't make their own sales team flinch.

We killed the identity scope mid-project. Locked the positioning. Rewrote the narrative around the new buyer. Rebuilt the homepage and one product page in Framer. Tuned the existing visual system to match.

Three weeks of work. The apology disappeared from sales calls. The "rebrand" conversation went with it.

Most brand problems aren't brand problems. They're surface problems wearing a brand costume. And the surface that lies loudest is almost always the one your sales team is trying to hide.

Web Design Brand Design Brand Strategy

Koushik sarkar

• Apr 9

Looks great

Gogo Dodevski

pro

• Apr 9

Currently working on a brand Identity project for an Architecture studio named Hexa, and I am experimenting with multiple directions, Direction 1 uses a pattern that is inspired from the logo design, and Option 2 does not. Curious to see which one would you choose and why! :)

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