Customer Sales Intelligence and Profitability Analysis

Customer Sales Intelligence and Profitability AnalysisCustomer Sales Intelligence and Profitability Analysis

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Sabbir Hossain

• Oct 4

Customer Sales Intelligence & Profitability Analysis

Project Description

I analyzed 10,000 orders and 1,498 customers to identify the customers, products, and segments driving sales and profitability.

Key Insights:

📈 High-value customers contributed approximately 59.6% of total sales

⚠️ 267 At-Risk customers had previously generated approximately 129.82M in sales, highlighting a strong win-back opportunity

💰 High sales did not always mean high profitability

📊 Compared product-level sales, profit, and profit margins to identify more profitable opportunities

🎯 Used customer segmentation and RFM analysis to identify valuable and at-risk customers

What I delivered:

• Data cleaning and exploratory analysis using Python

• Data storage and analysis using PostgreSQL & SQL

• Customer segmentation and profitability analysis

• A 4-page interactive Power BI dashboard

• Business recommendations based on customer and product performance

Tools: Python • PostgreSQL • SQL • Power BI • Excel

Workflow: Raw Data → Python → PostgreSQL → SQL Analysis → Customer Segmentation → Power BI → Business Insights

Outcome: The analysis transformed raw sales data into actionable insights for customer retention, win-back campaigns, product profitability, and revenue growth.

Completed work

Data Visualization Microsoft Excel PostgreSQL Data Analysis Microsoft Power BI

NexUX Lab

• Oct 4

AI Sales Agent SaaS Landing Page

A modern AI Sales Agent & Sales Intelligence SaaS website designed for startups and growing businesses looking to automate sales workflows, streamline lead management, and boost revenue through intelligent automation and real-time insights. The design combines a premium SaaS aesthetic with a conversion-focused user experience, featuring clear product messaging, interactive sections, and a scalable interface built to support modern sales teams.

Completed work

saaswebsitedesign aiwebsitedesign landingpagedesign AI VIsual Designer UI Design Web Design Figma

Shuvo Karmokar

• Oct 4

Amazing design

Mayowa Agosu

• Oct 3

Project Title: Adidas Sales Performance & Profitability Analysis (Capstone Project)

Overview: A comprehensive interactive Excel analytics dashboard developed as a Capstone Project to analyze Adidas' overall sales revenue, unit distribution, regional performance, and profit margins. This dashboard transforms raw retail data into executive-ready visuals that highlight top-performing channels, regional growth opportunities, and product category trends.

Completed work