Spooky Halloween Redesign for Reese's: A Bold Visual RefreshSpooky Halloween Redesign for Reese's: A Bold Visual Refresh
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Aadya's avatar
Aadya Shetty
• 14h
A Halloween-themed Redesign for Reese's 🎃🕯️🕸️ The idea was to take Reese's already bold visual identity and push it into a more playful spooky direction using graveyard silhouettes, brown gradients, illustrated pattern and retro horror inspired typography. I wanted to carry the Halloween experience beyond just the outer packaging and make the entire unboxing feel immersive till the butter cups itself. https://www.instagram.com/p/DYl2iqBDHcS/?hl=en&img_index=1
Packaging DesignAdobe PhotoshopAdobe Illustratorhalloweenpackagingredesign
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