The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Lately, I’ve been putting AI to the test: how close can I get from a detailed prompt to the design I actually have in my head?
Generating a website is easy now. The harder part is getting something that feels intentional, specific and designed, rather than simply polished.
I’m finding the work before the prompt matters more than expected:
Content → Wireframe → References → Direction → Prompt → AI execution → Human refinement
AI can move incredibly fast. But the designer still needs to define what good looks like.
Sharing the first fold from this exploration to show how much direction can change the outcome.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Violet/blue look pretty
I've been experimenting with AI-powered creative production, and recently I decided to take it a step further.
I created a complete cinematic storytelling experiment using AI, from the visuals and scene direction to the voices and final editing.
What I find most interesting isn't just what AI can generate. It's how much creative direction, storytelling, and intentional editing still matter in the final result.
I'm exploring the intersection of creative production, AI, and marketing, and I'm excited to share more of what I'm building.
What do you think is the biggest opportunity for AI in creative production?
Great work
The interface is what people see. The system is what they trust. I build both.
Press Ctrl+K on this portfolio and the whole interface repaints itself in four palettes. Open the blueprint and the system behind it is laid bare. Scroll, and it opens into 3D worlds running in the browser. Every shot is recorded live from the real site. Best with sound on.
From the first architecture diagram to the last pixel: AI agents, cloud systems and 3D web products, built in tested steps and shipped. If you are shaping one, message me here.
The palette switch is a fun detail.