SALTY BIRD is a concept for a modern beach bar built around a bold brand identity and its own universe of characters. At the heart of the brand is a charismatic pigeon that has become a symbol of carefree relaxation and good vibes. Surrounding him is a team of supporting characters, each representing a different aspect of the bar's life and making the brand feel more vibrant, recognizable, and full of personality.

The project includes the development of the logo, brand color palette, mascots, sticker pack, environmental branding, and a cohesive visual identity system. The main idea was to create not just a beach bar, but a complete brand with its own character, humor, and memorable visual language.

🙌 You can explore more details and view the full project presentation via the link https://www.recraft.ai/project/6e54d616-a059-4f73-83cf-643e6063bc39

Salty Bird project

ONE PITCH — Cricket Turf Brand Identity Concept This is a conceptual branding project created to explore how a modern cricket turf brand can establish a bold and recognizable visual identity. The design system combines: • A dynamic logo inspired by the bat-and-ball moment of impact • High-contrast black, white, and yellow brand colors • Sports-driven typography and motion graphics • Scalable applications across apparel, signage, merchandise, and digital media The objective was to create a brand that feels energetic, competitive, and memorable while maintaining consistency across every touchpoint. Branding projects like these are a great way to experiment with storytelling, positioning, and visual systems that connect with sports audiences. What are your thoughts on the identity? #BrandIdentity #BrandDesign #SportsBranding #Cricket #LogoDesign #VisualIdentity #CreativeDirection #GraphicDesign #BrandStrategy #DesignConcept #BrandPresentation

I completely agree. A strong brand identity helps people remember and trust a business. Great insight!