Hi! I'm Sara, a freelance digital marketing specialist, SEO expert, and content strategist.
I take the guesswork out of search engine visibility and content creation. You grow your traffic organically. No overwhelm.
The Problem
Mission Inbox had 2,700+ monthly visitors but almost no conversions. On the surface, it looked like a traffic problem. It wasn't. They were ranking for the wrong keywords, attracting visitors who would never buy.
What I Did
I audited their SEO and competition to figure out exactly which keywords were broken. Then I built a 90-day roadmap to fix it.
HYDRUM VEIL is a skincare brand built around a premium SPF 50+ sunscreen, developed as a complete brand identity, packaging design, and seasonal advertising campaign.
The project explores a question most seasonal beauty work gets wrong: how do you make a limited-edition campaign feel festive without making it feel cheap?
Instead of stacking decorative props, the campaign holds a strict visual system - vivid pumpkin orange, deep twilight violet, warm cream, and restrained black and lets a single product carry every frame.