Brand Identity & E-Commerce Build for Vervain & Co.
For Vervain & Co., I designed and built a full custom demo store from scratch, tailored to position a boutique lifestyle brand in the modern luxury market.
The project focused on crafting a refined, editorial aesthetic—balancing clean typography, spacious layout grids, and conversion-driven navigation to create an effortless shopping experience.
I developed tailored product hierarchy systems, streamlined product copy, and cohesive visual storytelling that elevates everyday lifestyle goods into high-value essentials.
This project demonstrates my ability to take a brand concept from the ground up and execute a complete, agency-ready e-commerce build built to engage modern online shoppers.
I developed a distinctive visual direction for Elichi Cafe, focusing on the character and personality behind the brand.
Every design choice contributes to a unified identity that feels intentional and recognizable.