Your customer owes you $20K. Is that really an asset? ๐ค
Yesโฆ but only for what you can realistically collect.
An unpaid invoice sits on your balance sheet as Accounts Receivable. But if itโs 90+ days late and you only expect to collect 60%, the honest number is $12K, not $20K. ๐ธ
๐ Book the sale: profit goes up, cash doesnโt
๐ Estimate the risk with an allowance for doubtful debts (IFRS 9 expected credit loss)
๐ Show net receivables, not wishful thinking
Profit โ Cash. A business can look profitable and still run out of money.
Anything above what you expect to collect is a hope, not an asset.
๐ Follow for Episode 5: Revenue went up 40%โbut your profit went down. Why?
A long time ago, when I was just starting to work with agencies, I decided to take a copywriting course. It was one of those things that changed the way I look at the world.
One of my favorite lessons was about honesty. When a brand is confident enough to make fun of itself, it...
25K on Contra ๐
What started as another platform to share my work has turned into a place where Iโve connected with some really great clients and worked on projects across branding, social, content, and growth marketing.
Very grateful for every opportunity, referral, and client...