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Shopify Plus Website Design & UX Optimization for Drink Hydrant
Drink Hydrant required a Shopify Plus website experience that reflected its premium wellness positioning while making it easier for customers to explore products and complete purchases. The project focused on Shopify website design, UX/UI optimization, Shopify theme customization, and conversion-focused storefront improvements. Product pages, landing pages, and navigation were redesigned using customer behavior insights gathered through GA4 and Microsoft Clarity, creating a more intuitive and engaging ecommerce experience across desktop and mobile devices.
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Connect with clients, get discovered, and run your business 100% commission-free
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The full landing page design is complete.
I designed this website for a web design and development agency, with founders and growing businesses in mind.
Clear services, selected work, straightforward pricing and answers to common questions. Each section helps visitors understand the offer and take the next step.
Visually, I kept it consistent with teal accents, structured grids and corner details throughout.
Good to see all the sections come together.
Love how you’ve focused on clarity and consistency! The clear services and pricing make it easier for visitors to understand the offer and take the next step. 👏✨
Check it out
New case study: Industrial IoT platform redesign with AI integration ⚡
Spent 5 weeks redesigning Lumicent’s industrial IoT platform. The headline change: cut alarm resolution from 4 taps to 1.
Started with a design audit that uncovered three UX failures burying the information operators actually needed to act. Mapped 3 personas (Technician, Risk Manager, Site Executive) and rebuilt the alarm, investigation, and home flows around how they actually make decisions under pressure.
AI assistant woven in at the right moments: contextual chat during investigation, daily brief on the home page, remedy suggestions at the point of alarm.
Putting the AI assistant at specific decision points, like remedy suggestions right at the alarm and a daily brief on the home page, feels much more useful than a generic chat box. Cutting alarm resolution from 4 taps to 1 is a strong result for operators working under pressure.
🎨 What makes an e-commerce website stand out: the design, the products, or the shopping experience?
Here’s a look at my e-commerce website design concept for a retro-inspired fashion store.
From product collections and featured items to community-inspired sections, the goal was to create a storefront that brings the brand’s personality to life while making product discovery feel effortless.
But I want to hear your honest thoughts 👇
💬 If you were improving this website, what would you focus on first?
🎨 The visual design and branding
🛍️ The product browsing experience
📱 The user experience and navigation
💰 The layout and conversion potential
Feel free to share your suggestions, even if you would do something differently. I’m always interested in hearing how other designers, founders, and e-commerce professionals think.
#EcommerceDesign #WebDesign #UIDesign #Shopify #UXDesign
The layout is perfect
