Is sketching part of your creative workflow or we've forgotten what it feels to be human?
Depending on the projec's scope, I normally like to explore my ideas on paper before I come up with the best solution.
And no, they're not perfect.
They are rough and messy, my goal is so...
Built around a bold gorilla mark, oversized typography, and an electric purple + neon-lime palette.
A streetwear identity designed to feel bold, rebellious, and instantly recognizable — from hoodies and caps to packaging, tags, and everyday brand details.
Concept branding project | Open for custom projects
Using electric purple paired with neon lime is a high risk color choice that demands exceptional contrast management. Getting that balance right across different fabrics and lighting conditions is often where streetwear brand identities actually fail.
Starting on Contra with zero reviews and zero client history.
My plan to land client #1:
→ Publish clearly labeled concept projects
→ Pitch a few local businesses with spec redesigns of their sites
→ Share the process, not just the final visuals
Designers who landed their first client here: what actually moved the needle for you? Portfolio, outreach, or something else?