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Elegant Instagram Starter Kit for Small Businesses
A curated social media template system designed for small businesses that want a cohesive and professional Instagram presence without starting every post from scratch.
The project explores how typography, spacing, color, and layout can create a consistent visual language across different content formats.
Included explorations:
Instagram post templates
Instagram story templates
Carousel layouts
Profile/intro posts
Highlight cover designs
Designed in Canva with a focus on clean composition, flexible layouts, visual consistency, and easy customization.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I led the rebrand and wider visual overhaul of the platform. Working closely with key stakeholders, I drove the research and discovery phase before designing and presenting a refreshed identity system built to position PlanetF1 as a modern, digital-first brand for Formula One audiences.
The identity needed to feel fast, precise and unmistakably connected to the sport, while elevating the platform’s presence within an increasingly competitive sports media landscape. It also needed to support high-frequency publishing across news, live coverage and social content.
The final identity introduces a new icon inspired by the Formula One “mini-map”, acting as a directional system to reflect speed, positioning and race tracking. Supported by updated brand guidelines and enhanced motion capabilities, the system creates a more dynamic and consistent visual language across digital and social platforms, strengthening PlanetF1’s presence as the sport moves “On the Grid”.
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