One rule ran through the entire system: nothing is allowed to look staged. No posed portraits. No...One rule ran through the entire system: nothing is allowed to look staged. No posed portraits. No...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
One rule ran through the entire system: nothing is allowed to look staged.
No posed portraits. No golden hour. No camera-facing smiles.
If a companion wouldn't do it for a real traveler, the brand doesn't do it either.
Case study's up
Post image
Post image
Post image
Diego's avatar
The "no golden hour, no camera-facing smiles" rule is such a sharp way to keep this from looking like every other travel brand. Was that list something Kawan came in wanting, or did it come out of seeing early drafts drift back toward the usual polish?
Yurii 's avatar
I love your designs
Mayowa's avatar
nice working here
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started