Axumwe Is a Multi-vendor dashboard creative with wordpress, elementor and ReHub Theme. BRAND ESSENCE: AxumWe is reawakening the spirit of Africa's ancient grandeur of trade in a global digital age just as the Axum kings wove African identity into global trade two millennia ago. BRAND PURPOSE: With AxumWe; "Africa’s Market is One Story and Spirit", exist to advance AfCFTA’s agenda of a single digital market for Africa. The goal was to create a non-complicated buying and selling experience on the website, for both admin, vendor and customers. which was achieved without loosing the brand's purpose and look.