B for me. A is a great mascot, but B actually behaves like a brand, it stretches across a whole system without breaking a sweat. The rhino stays recognisable even when it goes minimal, which is the real test.
The script Breakfast heading against the gold sauces column makes the two sides easy to scan, and those small price pills keep the numbers from fighting the food photos. Did you build the item rows as a Framer component so the spacing stays locked?
A warm, vibrant brand identity created for SIYU Coffee & More, designed to give the brand a consistent, artisanal presence across its customer-facing touchpoints.
The identity
The visual system combines a distinctive logo with a lively color direction and supporting graphic elements. It was developed to feel approachable and memorable while giving the brand a cohesive foundation for everyday coffee-service use.
Brand applications
The identity extends into packaging, custom icons, and brand mockups, showing how the system can carry through physical and digital touchpoints without losing its character.