Don’t know about you, but I love autumn. The crispness in the air, leaves changing colour, and things feeling a little more cosy. Here’s a lettering piece I worked on capturing that autumnal feeling. Of course I couldn’t miss an opportunity to put a pun in there! 🍂

The category default for AI products is dark backgrounds and gradient glow. Heron's audience is architects, so we built the visual system out of their working material instead.

Everything on the site is drawn as architectural line work. Plans, elevations, dimension strings, and annotation boxes styled like redline mark-ups, each one holding a genuine code reference rather than lorem text.

The system does two jobs. It reads as native to someone who spends their day inside Revit, and it supports the product story, because Heron works inside the drawing rather than beside it.

Super thoughtful! 👍