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PULSE - Creator Monetization Platform: Complete UX/UI Design System
CHALLENGE
Pulse is a creator monetization platform with strong product-market fit,
but their onboarding experience is confusing. The original 7-step flow
has a projected 65% drop-off rate at step 4, discouraging creators from
joining and monetizing their audience.
SOLUTION
I redesigned the complete onboarding experience with a strategic approach:
Simplified from 7 steps to 4 (43% reduction in complexity)
Show earning potential EARLY ($2,400/month projection at welcome screen)
Progressive information gathering (ask one thing at a time, not everything)
Modern dark theme with purple/pink accents (appeals to 18-35 creators)
Clear visual hierarchy and intuitive flow
DELIVERABLES
✓ Landing page with features, testimonials, and social proof
✓ 4-step optimized onboarding (Account → Profile → Revenue → Payment)
✓ Welcome/success screen showing earnings projection
✓ Professional creator dashboard with analytics
✓ Logo and complete brand identity system
✓ High-fidelity mockups (desktop + mobile thinking)
DESIGN HIGHLIGHTS
✓ UX/UI Mastery: Form design, clear CTAs, visual hierarchy
✓ Psychology: Show value early (earnings projection motivates creators)
✓ Brand System: Consistent colors, typography, components
✓ Modern Aesthetics: Dark theme, glassmorphism, professional design
✓ Complete Ecosystem: Landing page → onboarding → dashboard (full journey)
IMPACT
✓ Reduced onboarding steps: 7 → 4
✓ Projected drop-off improvement: 65% → 40%
✓ Early value demonstration increases creator confidence
✓ Modern design appeals to target demographic
✓ Complete design system enables easy scaling
SKILLS DEMONSTRATED
UX/UI Design • Product Design • Form Design • Dashboard Design •
Brand Identity • Design Systems • Mobile-First Thinking •
User Psychology • Conversion Optimization • Onboarding Strategy:
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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