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New brand for Overlap. Starts with the logo, scrolls into the homepage design. Ran the full identity, so the reveal walks from the mark straight into the page.
#branding #brandidentity #logodesign #webdesign #motiondesign
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Related posts
Brand identity for an ongoing project
A look at the visual direction, from the logo and color palette to typography and brand applications.
More to come as the project takes shape.
Great work
Which brand showreel preview design would you choose - Silver & Ropes or Purple Stones? ⚡
Lynksen is cooking something fire...
and we need your expert eyes on this one 🔥😎
Vote and tell why! 👇
12 voted
24%
37 voted
76%
49 votes
Closed
Going with Purple Stones. It feels more distinctive and memorable for a showreel, Silver & Ropes is clean but a bit safer.
Just wrapped a brand identity concept for Haven Ridge Properties, a real estate developer selling to first-time buyers and investors.
The challenge: feel premium without feeling cold.
The answer was two ideas shelter and growth.
The mark is a roofline that doubles as an upward arrow: home and long term value in one symbol.
What's inside the guidelines:
• Primary and secondary logo lockups
• Logo usage rules
• Typography system
• Colour palette with clear roles
• Imagery direction
• Digital and print applications
Which detail stands out most to you?
#branding #brandidentity #logodesign #brandguidelines #realestate
