Why did we create Advokatguiden.no (https://Advokatguiden.no) and what do you get from it. As we'...Why did we create Advokatguiden.no (https://Advokatguiden.no) and what do you get from it. As we'...
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Creatives on Contra have earned over $150M and we are just getting started
As we're planning a fantastic year ahead of us to grow the product more than ever, it's good to take the time to reflect on why we exists and what is our mission primarily.
Here's an introduction to Advokatguiden, why we built it and how it can help you find the right lawyer online 👇
Brand guidelines fail when someone tries to use them. The PDF is complete. But when a developer needs something the system didn't anticipate, there's no logic to extend from. A style guide documents what exists. A system tells you what to do next.
Designed the landing page for Smug — an AI support agent that resolves tickets, knows exactly when to escalate to a human, and has zero interest in pretending otherwise.
Most AI support tools go the humble, over-apologetic route. Smug does the opposite — the whole brand is built around a smug little cat mascot and copy like "Handled it. You're welcome." It's a genuinely fun brief: figuring out how to make confidence read as charming instead of obnoxious.
Bold electric blue and orange instead of the usual muted SaaS palette, because a product this confident shouldn't look shy about it. 💙