Logo vs Inspiration

looking great, the take on the original is so clearly there but so cleanly executed!

Hi everyone! 👋

For the #envatochallenge, I wanted to explore Envato in as many ways as possible, from stock assets and fonts to AI image generation, video creation, animation, mockups, and even the music for this video. To do that, I created Cherry's kitchen — a cozy café brand inspired by warm summer afternoons, homemade cherry desserts, and family gatherings.

Throughout the project, I used Envato as my main creative toolkit while bringing everything together in Figma. I designed the mascot, visual identity, packaging, café interiors, animations, and brand guidelines. And honestly... I just couldn't stop exploring. Every time I finished one part of the project, I found another way to bring the brand to life. 

One of my favorite parts of the process was deciding what truly belonged in the brand identity. I explored different concepts and made the creative decision, choosing what to keep, what to refine, and what to leave behind. 

Check out the process video below! I'd love to hear your thoughts on the project 🍒😍

love seeing your process for this!