LOEWE Spec Campaign: Sculptural Bags in Saturated Red

LOEWE Spec Campaign: Sculptural Bags in Saturated RedLOEWE Spec Campaign: Sculptural Bags in Saturated Red

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Andrei Yakovlev

• Oct 1

LOEWE - SPEC CAMPAIGN A study in form, texture, and movement.

Built around the sculptural character of the Loewe bag, this speculative campaign moves between intimate fashion portraiture, tactile product detail, and clean studio compositions. Soft leather, exaggerated shape, restrained styling, and saturated red become the visual language throughout the series.

Created through AI-assisted production and intentional art direction.

From a single product to a full campaign, every image begins with the brand.

Have something you want to bring to life? Let’s create it.

Thiago Gil Riboura

• Oct 2

Crocs

Campaign and brand content for a global footwear icon built on self-expression, comfort and bold color.

Creative direction for Crocs across campaign, social and retail touchpoints, translating the brand's playful attitude into a consistent visual language for the local market.

Completed work

Art Direction Brand Design Graphic Design ChatGPT Claude Midjourney

Aditya Pandey

pro

• 16h

Crocs is a brand that wins by being unapologetically itself, and this direction leans in without turning into chaos, the cloud-white clog floating in the sky next to the hot pink beach shot is exactly the right amount of absurd. Self-expression, comfort and bold color all read in one scroll. Fun, confident work.

Yana Kuptsova

• Oct 2

From product to campaign. Built from individual fashion pieces into a complete AI model + campaign reel. No traditional shoot just product, concept, and AI production ❤️‍🔥

aifashionvideo aivideocreation AI Video Production AI Art AI Content Creation Higgsfield AI aivideougc

Kherin Kim

• 2d

AI Fashion Commercial AI-generated fashion campaign created as a short-form social media ad. I developed the visual concept, character, product-focused shots, and final video sequence, combining fashion aesthetics with AI image and video generation.