Shopify + Etsy + Ad Spend — Turning Raw Exports Into a Profitability Picture Client sold on Shopify and Etsy, ran ads on Facebook and Google, had no idea if she was profitable. 4 pages of raw, disconnected data came in. 2 days later: net revenue after returns, total ad spend across both platforms, and which products actually made money — 11 clean, connected pages.

The hardest part wasn't the math — it was getting the data to agree with itself. Mixed date formats, ad platforms reporting on different schedules, No shared key between sales and ad spend. All of it had to be standardized before a single number could be trusted.

I don't charge a fixed price — I work within the client's budget and what the project's actually worth.