An Unnatural Camera Position Should Give Us Somethingđź‘€ There is a very simple camera test. Place...An Unnatural Camera Position Should Give Us Somethingđź‘€ There is a very simple camera test. Place...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
An Unnatural Camera Position Should Give Us Somethingđź‘€
There is a very simple camera test. Place it at normal eye level and look at the result. Then raise it to three meters and look again. If nothing fundamentally changes, there is a logical question: why is the camera three meters high in the first place?
Any unnatural camera position should give us some important information.
A very low viewpoint can make a tower feel taller. A semi-aerial view can reveal the masterplan. A high camera can show an important landscape strategy. A wide lens can be justified in a tight space.
But if the wide angle simply gives us another twenty meters of asphalt while making the architecture visually smaller, the decision becomes questionable.
This feels especially strange in high-end real estate. Someone is buying a property for several million, yet half of the marketing image is occupied by the road.
Perhaps that was what they had been dreaming about all along...
Post image
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started