Blockchain-Powered Online School — Explainer Animation
A full-scale animated explainer video designed to present a next-generation online education platform powered by blockchain technology.
The goal of this project was to translate a complex ecosystem — combining traditional British education, crypto payments, and a “learn-to-earn” model — into a clear, engaging, and easy-to-follow visual story.
I handled the project end-to-end, from structuring the narrative and simplifying the messaging, to designing the motion language and delivering the final animation. The focus was on clarity, pacing, and maintaining viewer engagement while covering a large amount of information.
The animation highlights:
A flexible, personalized online learning environment
Integration of blockchain and cryptocurrency payments
A “Learn to Earn” system that rewards student engagement
A strong social impact component (education accessibility & scholarships)
Platform features like course navigation, tutor interaction, and progress tracking
The biggest challenge was balancing depth with simplicity — making the product feel innovative without overwhelming the viewer. This was achieved through clean motion design, structured flow, and a strong emphasis on visual storytelling.
Result: a polished, modern explainer that communicates both the product vision and its real-world impact in a way that feels accessible and compelling.
Brand Identity & Packaging Design
A complete visual identity and packaging concept for Cerveja do Bolo, including branded packaging, merchandise, and outdoor signage. I developed the visual direction and applied the brand consistently across multiple touchpoints to create a cohesive and recognizable identity.
Rather than following the typical loud adventure aesthetic, we kept the system clean, modern, and confident, reflecting XNOMAD's idea of quiet luxury and freedom.
The identity was built around a distinctive X, supported by a minimal wordmark, bold blue palette, typography, graphic patterns, and applications across digital and physical touchpoints.
Wake Up Anywhere.
One of those projects where simplicity did most of the talking.