MAREN & CO. — Fashion Campaign & Creative Direction A concept campaign built around soft textures...MAREN & CO. — Fashion Campaign & Creative Direction A concept campaign built around soft textures...
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MAREN & CO. — Fashion Campaign & Creative Direction
A concept campaign built around soft textures, relaxed tailoring, and warm retro interiors. Blush, ivory, and walnut create a cohesive palette, while varied poses and compositions give each image its own character.
Solene: skincare e commerce website, built in Framer
Skincare shopping should feel as good as the routine itself. For Solene, I designed and built a full online store with a soft, warm identity: a bold maroon and pink palette, big expressive type and real-skin photography.
What's inside:
A hero that sets the brand tone straight away
A Bestsellers section for quick browsing
Category pages for Cleanse, Hydrate and Protect
A shop page with price slider, filters, sorting and hover image previews
An Our Story page with brand values
A clean, confident footer
Need a website for your beauty or lifestyle brand? Let's talk.
A closer look at Aureva, a Paris-based skincare brand I worked on.
The brief was to create a brand identity and packaging that felt premium yet approachable. I paired distinctive typography with soft earth tones, using color to give each product its own place within the range.