Market research and business analysis work supporting commercial and business decisions in an age...Market research and business analysis work supporting commercial and business decisions in an age...
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Market research and business analysis work supporting commercial and business decisions in an agency environment.
The work included structuring research questions, reviewing market and customer information, comparing competitors and alternatives, identifying relevant patterns, and translating findings into practical recommendations.
The focus was not only on collecting information, but on turning it into a clear view of the market and actionable next steps.
Sensitive client information and proprietary data have been intentionally excluded.
Great products don’t sell themselves. Marketing does.
There’s a café with the best flat white in town. Two doors down, an average one has a queue out the door.
The difference isn’t the coffee.
One is easy to find, easy to understand and easy to choose.
Most businesses don’t have a product problem. They have a visibility and clarity problem.
That’s what I help with:
✅ Marketing strategy: who to target, what to say and where to say it
✅ Social media marketing: channels that bring customers, not just likes
✅ Lead generation: turning attention into real enquiries
✅ Analytics & growth: knowing what works, and doing more of it
The result?
More of the right customers. Less wasted time and money. A business people choose first.
If your business deserves a queue out the door, let’s talk.
📩 Send me a message or book a free marketing audit: compoundstrategy.pro
The cafe with the queue versus the better flat white two doors down is a perfect picture. Is easy to find, easy to understand, easy to choose your checklist when you audit a new client?
Developed an interactive Power BI dashboard to analyze sales performance, customer behavior, and business KPIs. The solution transforms raw data into actionable insights through dynamic visualizations and automated reporting.
Key Features:
Interactive KPI cards for Revenue, Inforce Policy Orders, and Growth
Sales analysis by State, Product Category, and Policy Segment
Dynamic slicers and drill-through functionality
Year-over-Year (YoY) performance tracking
Profitability and trend analysis using DAX measures
Data modeling with relationships and star schema design
Automated data refresh and optimized report performance
Tools & Technologies:
Power BI Desktop
Power Query
DAX
SQL / Excel Data Sources
Data Modeling & Visualization
Skills Tags🔥
Power BI • DAX • Power Query • Data Visualization • Business Intelligence • Dashboard Design • SQL • Data Analytics