Social Media Visual Communication – LBIQ Provinsi DKI Jakarta

LBIQ Provinsi DKI Jakarta is a religious educational institution that required engaging social media visuals to effectively communicate its programs and activities. I was entrusted to revitalize their digital presence through a more professional and modern visual strategy across their social media platforms.

I designed a consistent visual system, including Instagram feed layouts, daily content templates, and promotional materials for special events. The design approach focused on information clarity (layouting) and a clean aesthetic to ensure that educational program messages were well-received by the Jakarta public. In addition to graphic elements, I was responsible for content planning and creative ideation to ensure visual relevance with the target audience.

The project successfully increased engagement by 45% and gained over 1,200+ new followers within 6 months. Beyond social metrics, the new visual consistency contributed to a 30% increase in new class registrants, proving that the right visual communication can build public trust and drive tangible conversions for the institution.