Enterprise AI Redesign: Merging Reliability with Human-Centric Design

Enterprise AI Redesign: Merging Reliability with Human-Centric DesignEnterprise AI Redesign: Merging Reliability with Human-Centric Design

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Victor Lucky

• Mar 18

In a technology landscape shaped by AI, SaaS, and enterprise solutions — often defined by visual futurism — our client chose a different direction.

The redesign needed to reflect product maturity, reliability, and technical depth, while preserving the company’s mission, positioning and variation of brand elements. The main objective was to remaining approachable and human-centered.

We explored two distinct approaches, developing each into its own visual language to test different directions. Together, they show that AI solution does not need to feel distant to be powerful. It can remain clear, reliable and human at the same time.

→ Full breakdown of the exploration and the system thinking behind it

websitedesign saaswebsite designconcept Graphic Design Communication Design Web Design Adobe Photoshop Figma

Laura Gentili

• Apr 8

As part of a creative brief, I developed the branding and menu design for BGL 🥯, a modern bagel bar concept where customers can build their own combinations from a wide range of ingredients. The goal was to create a visual identity that felt flexible, approachable and playful, reflecting the customizable nature of the experience. To support this, I designed an illustrated bagel mascot, experimenting with a more expressive and unconventional style compared to my usual work. This project was a great opportunity to explore a lighter, more character-driven direction while maintaining a clear and cohesive design system.

Completed work

Brand Design Logo Design Adobe Illustrator Adobe Photoshop

Abox Agency

pro

• 20h

This looks clean and well thought out. How long did it take you to bring everything together?

Lucas Poelman

pro

• Apr 8

AI has solved web design. Do you think the future of the web will become about creative taste?

PeachWeb Design three.js website 3d

Leonid Arestov

• Apr 8

UX/UI Redesign Dashboard

The goal was to simplify interactions and improve overall readability. I reworked key sections, improved information hierarchy, and designed a more consistent visual language across both dark and light modes. View on Dribbble