The Clean & Focused direction reads more product-led ā less noise around the bottle and a tighter visual hierarchy that would hold up on a dark-mode ecom page. If I were picking for an ecom PDP, I'd go with Clean & Focused and bump the bottle's drop shadow just a touch so it lifts off the glass without adding clutter.
Both renders look premium, Maham, but the Clean and Focused direction really lets the product shine. The warm interiors in option one are gorgeous too, though. Lovely 3D work either way.
Video-led hero for me. The big script Presence over the field sells a feeling in one glance, which is what wellness needs. The expanding gallery would work well as the second section.
Both look great, but Violet & Black gets my vote! The purple accents give it a more modern, premium feel while keeping the design clean and focused on conversions. Amazing how a color change can create such a different brand personality. Have you tested which version performs better with visitors?